Black Business Women Online

A Social Network for Women in Business, Women Entrepreneurs, and Bloggers

Promoting Your Business on BBWO and other Social Networks

I’ve created a list of social networking tips you can use to promote yourself and your business on BBWO. The key to this list and any strategies is not doing one thing once and then giving up if you see minimal results. You have to create a game plan. You have to carve out time either daily or weekly that you commit to networking online and/or promoting your business on social networks. And the BIG thing is you have to always work on getting people back to your space by making recommendations on a product or service that would be helpful to them; essentially sharing something on your site that you would like them to try/ sign up to.

Browse the member directory – find people who are local to you or share your interests. For as long as BBWO has been online we’ve had hundreds of members forge new partnerships, find new clients and make strong connections by simply finding like minded individuals and taking the time to have genuine conversations with them.
People can find your profile via our member directory and even through direct searches on Google. Make sure to complete your profile page with information about you and your business. You can add links to your site, your RSS Blog Feed and product photos.
Use the main site search box or browse the forum and/or groups to look for people asking questions about your area of business and answer them. Let people know you are available to help.
Post informational articles via your BBWO Blog and/or in the forum.
Start a group around your business – this is a great way to build a listing of people you can communicate with, help and sell your offerings to.
Browse the Advertising options on BBWO to see how you can get your banner ads featured or send out an email eBlast to our Community.
Become a BBWO Expert – share weekly advice and at the same time promote yourself as an expert with services our members and readers would be interested in.
Add your videos to our video page for additional views and exposure.
Follow us on Facebook and Twitter – respond to tweets, join our twitter parties and comment back on the Facebook page to reach others and gain exposure.

How She Does IT?
Use the comment box below to expand on any of these recommendations or share one way you have been able to effectively promote your business on BBWO or other social networks.

More on Social Media Marketing
Download my 7-part audio series on how to generate social media money and/or how to build your social circle. Use code '4BBWO' to get $30 off download. (click here)

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Comment by melissa Love on July 28, 2013 at 12:15am: Great Idea because I used this all the time to promote my wickless candles and sales are doing good.

Comment by Tatia #BossQueen Bradley on June 7, 2013 at 7:39pm: Iv'e used Social MEdia & #BBWO to promote my company TAB45 Enterprises, witch is made up of an online tshirts store and more,I also promote my Social Network Reppn 9ja, and Branding Myself online, will soon promote my First short story ,coming this summer and also working on my BLOGTALKRADIO 1LOVE #BBWO TB

Comment by Tscherina Telesford on June 6, 2013 at 3:19pm: I have found participating in ladders helpful with boosting exposure. In social media you can never be too comfortable and constantly have to keep your image in social media fresh and new by adding new interest and content. I have just started doing this with my new lifestyle blog Flirting With My ISMS

Comment by Zhana on May 23, 2013 at 3:02pm: My business is helping people - particularly people of African heritage - to achieve their goals. This is why I published my book Success Strategies for Black People. One way I promote my book and my business is by posting Black Success Audios, a series of free online broadcasts which are listed on my page on BBWO.

Comment by Akilah "Execumama" Richards on May 21, 2013 at 12:37pm: Meetup.com has been helpful for me in terms of getting offline eyes and ears in front of my business. Doing low-cost workshops to introduce my work to their group has been particularly effective.

Comment by Joy Dixon on May 15, 2013 at 9:41am: Greetings! I promote my business of helping busy women lose weight and kicking sugar cravings so they can create the lives they want without guilt, deprivation, or compromise via e-newsletter, social media, and teleseminars. Women who want to shake off those sugar blues can contact me at www.edenicwellness.com for a complimentary Lighter Body Breakthrough session. As you can probably tell, I'm passionate about showing women how to get their health in order so they can have the knowledge and confidence to create the life they truly desire. With that being said, it would be an honor to be gifted with space on the homepage banner.

Comment by Regina E. Coley on May 15, 2013 at 6:36am: I promote my business online via webinars and social media. I'm interested in being gifted space on the homepage banner!